Vaughans are one of the predominant indigenous suppliers of electrical goods in Wales. A family run business since 1979 we are committed to delivering the highest levels of customer service and support.
We currently have 7 showrooms throughout Wales, 3 of which are in Haverfordwest. The others are in St Clears, Llanelli, Aberystwyth and recently opened our Cardiff Superstore.
The Vaughans business is one of the main independent brand deliverer in the country for the supply of televisions, plasma screens, projectors, recordable DVDs, camcorders, satellite boxes, hifi and music systems, telephones, cleaners, cookers hobs, dishwashers, fridges and freezers as well as a whole host of electrical goods for the domestic and commercial market.
What separate’s Vaughans from its competition is its highest levels of customer service and supply. In a recent study by the independent Friedman Group, Vaughans was ranked amongst the highest in the UK, and indeed was 2nd in the UK for the Shop national standards.
Our commitment to quality service has enabled Vaughans to grow to being in the top 10 of Panasonic dealers in the UK. Our top ranking reflects the commitment that is shared by all staff throughout the Company.
Quality service is the watchword.
Vaughans is already associated with the brand leaders in electrical technologies and Vaughans are the only approved independent suppliers of Panasonic goods in the county of Pembrokeshire.
Our recently opened Home Appliance Showroom in Quay Street Haverfordwest has allowed us to find space to now fully demonstrate the full range of Bose products and our fully qualified Bose custom home installation engineers have fitted many complete in home entertainment systems.
We are also now able to demonstrate the Samsung Range of Slimline Lcd and Plasma tvs
We have always delivered exceptional service to our customers through a highly motivated and dedicated team of staff.
Our mission statement
Our mission statement has always guided our successful business development. We aim to provide our customers with quality products and a standard of service that will exceed their highest expectations thereby earning and keeping their respect and loyalty.
We encourage initiative and creativity by allowing individuals to take responsibility, give them freedom to make decisions within guidelines and acknowledge their achievements. We develop a culture where every team member sees themselves as a key part of the company.
Vaughans values are transported through all members of staff. We try and consider the consequences of our actions and aim to continually build a better company for the future. Our key attributes include the provision of creative, innovative and positive solutions for our customers. We aim to deliver real service and “go that extra mile”,
We are focused, and aim to be accurate and efficient, our customers are our future. We are accredited “Investors in People” and fully recognise the importance of staff in the future of our company.
Protecting the environment
Vaughans fully recognises the importance of sustaining our environment. We have acted in coordination with our key partners in Panasonic, Bose, Neff, Siemens Bosch, and Miele in developing and delivering the protection of the environment.
The company has adopted the principles of the Green Dragon Environmental Standard and recognise the positive consequence of effective environmental management. Vaughans has for many years supplied other organisations and entities which are already approved by the standard. In addition by working with world leaders such as Miele (who were the first world wide appliance manufacturer organisation to achieve the accredited ISO 14001 certification of its organisation) we in conjunction with our suppliers have worked to reduce waste, enable efficient packaging, and develop suitable disposal and recycling facilities.
Vaughans has accepted many of the practices of the Arena network which is committed to sustainable environmental programmes within the company. We actively look at the methods of pollution prevention, waste and environmental reporting, waste management and waste minimisation.
In conjunction with our key partners, we are working to fully comply with the new EC directives on Waste Electrical and electronic equipment and the new directive on the use of certain hazardous substances in electrical and electronic equipment (RoHS)
Background to Vaughans trading history
Vaughans is a well established and reputable firm. In recent years it has developed significantly into the leading player that it is today. Back in 1971, Hywel and Anne Vaughan established Vaughans Radio and opened for business in Quay Street, Haverfordwest supplying televisions, record players and audio equipment from manufacturers such as Grundig, Hitachi and ITT.
The business soon established itself and as a result moved to larger premises in Picton Place in 1973.
In 1976, Alun Vaughan joined the business, and it was during this time that the company’s achievement was recognised by becoming an approved Panasonic Solus Centre.
The success of the team was such that Vaughans had to look for much larger premises to keep pace with the requirements of its ever-increasing loyal customer base. In 1987, a 5000sq. foot premises in Quay Street was acquired, and the team set about maximising the company’s potential growth, recruiting sales professionals with proven experience in providing exceptional levels of customer care in an increasingly competitive market. Each individual was given product knowledge training, both in-house and by the company’s main suppliers. This enabled the business to greatly expand the range of goods it could offer, including a completely new range of “white” goods.
In 1990, the partnership between Alun and his sister Anne was formed, and they set about planning the continued growth of the business by expanding their geographical area of operation. In 1999, the partners formed a limited company, and Vaughans Radio Limited was established with Alun Vaughan as Managing Director and Anne Vaughan as Company Secretary.
Since then we have expanded into Llanelli and Cardiff along with a Home Appliance Centre and a Bose Showroom in Haverfordwest..We have also added shops in Aberystwyth and St Clears. Click here for locations
Vaughans Radio’s reputation for quality products, coupled with excellent customer service has been instrumental in its ongoing business success during the past three decades, and the business now employs 60 people.
We aim to meet the words of our well renowned radio adverts which have said “when you need it now” go to Vaughans.
Our aim is to exceed your expectations
We aim to provide an exceptional supply backed up with exceptional service and after care support
We currently stock over 3000 product lines across a very wide range of electrical categories. We hold stock at main retail/wholesale distribution outlets and at our 3 depots. Given our large turnover for Wales and our storage capacity we are able to meet our customers expectations for rapid same day delivery of goods.